Free tool
Ad Budget Calculator
Work backwards from your goal: how much do you need to spend to get a target number of customers, given your conversion rate and cost per click?
Enter your target, conversion rate and CPC to estimate the budget you will need.
Your numbers
Estimated ad budget
₹41,667
Budget = (Target customers ÷ Conversion rate) × Cost per click
Making sense of the result
- This estimates the spend needed to generate enough clicks to hit your customer target.
- It is a planning estimate — real results vary with creatives, targeting and season.
Frequently asked questions
How do I estimate my conversion rate and CPC?
Use your own past campaign data wherever possible. If you are starting fresh, take conservative industry estimates and refine the numbers once real campaign data starts coming in.
Related reading
Want these numbers moving up?
BrandBoost helps Gujarat businesses turn numbers like this into real growth. Tell us your goal — we will send you a clear plan.
Start a project